Breaking Travel News investigates: Ascott celebrates historic World Travel Awards wins


CapitaLand Investment’s wholly owned lodging enterprise unit, the Ascott Limited (Ascott), has acquired the highest honour of ‘Leading Serviced Apartment Brand’ in Asia, Middle East and Oceania on the prestigious World Travel Awards.

Ascott is the most important winner, with a complete of 17 accolades throughout the areas, the best variety of awards amongst serviced condo firms.

Ascott achieved these high recognitions in Asia and Middle East for the sixth straight 12 months and in Oceania for the second consecutive 12 months.

In addition to the regional tier awards, Ascott was additionally voted ‘Leading Serviced Apartment Brand’ in China, Hong Kong, Malaysia, Philippines, Singapore, Thailand, Vietnam and Saudi Arabia.

Voted by tourism professionals and enterprise and leisure travellers worldwide, winners of the annual World Travel Awards are globally recognised as hallmarks of business excellence.

Tan Bee Leng, Ascott managing director for model and advertising, stated: “To proceed successful these high honours even throughout such extraordinary occasions is a robust validation of Ascott’s high quality properties and world-class customer support.

“Amid the pandemic, it turned ever extra essential for Ascott to step up the engagement with our company and members of our loyalty programme Ascott Star Rewards.

“As we stay up for the journey business’s restoration, Ascott will proceed to rework our lodging choices to allow our company to stay, work and play with better flexibility.

“Ascott remains committed to deliver the highest hospitality standards and we stand ready to welcome guests at our properties across over 200 cities worldwide.”


Ascott Orchard Singapore

Ascott is the primary hospitality firm to companion with International SOS to supply free world telehealth, tele-counselling and journey safety advisory to company.

It launched its world on-line journey reserving platform discoverasr.com with 14 manufacturers onboard, and enhanced ASR in addition to the Discover ASR cell app to supply better worth to company.

Launched in May, Ascott’s partnership with International SOS permits company to have better peace of thoughts and really feel secure with on-demand high quality care from medical and safety consultants.

The complimentary providers are a part of Ascott’s enhanced ‘Ascott Cares’ dedication to supply stringent hygiene and security requirements, wellness assist and implement sustainable practices.


lyf Tenjin Fukuoka, Japan

Ascott launched discoverasr.com in July, unifying Ascott’s award-winning lodging manufacturers on a single world on-line journey reserving platform.

discoverasr.com supplies company with one-stop entry to Ascott’s greater than 400 serviced residences, co-living areas and lodges with a complete of about 71,000 items in over 30 international locations.

This contains greater than 10,000 items throughout 62 properties beneath Tauzia Hotel Management, which can be found for the primary time on Ascott’s on-line reserving platform.

In addition to the mixing of Tauzia’s lodges onto discoverasr.com, the My Tauzia Privilege (MTP) loyalty programme can even be a part of ASR.

Existing MTP members can join an ASR membership to obtain additional privileges and bonus factors.

Their membership tier would even be matched accordingly throughout the ASR.


Citadines Gubei Shanghai, China

Despite Covid-19, ASR members proceed to get pleasure from a slew of perks, from the ASR factors buy function and promotions the place members can buy ASR factors and be rewarded with bonus factors; to the ASR Elite Status Match and CapitaStar-ASR Points Exchange programmes that enable ASR members to achieve extra perks or improve their membership tier.

With the launch of the Discover ASR cell app in October 2020, ASR members can get pleasure from better conveniences and adaptability.

The app has acquired over 203,000 downloads to this point.

It supplies ASR members with contactless providers the place they will seek for offers, handle their membership, buy and redeem ASR factors, carry out cell check-in and check-out, and make contactless fee.


La Clef Champs-Elysees Paris, France

Discover ASR’s newest options embrace permitting company to customize their keep by sharing their pre-arrival and in-stay requests; earn ASR factors in the event that they choose out of housekeeping service as a part of Ascott’s Go Green initiative; and share suggestions on their keep by way of a pulse survey within the cell app.

Guests staying with Ascott can entry the in-app social wall and personal messaging options which permit them to work together with fellow company or talk privately with the serviced residence’s entrance desk. Guests will quickly be capable to buy vouchers through the app for his or her subsequent keep.


Citadines Connect Sydney Airport, Australia

More Information

The Ascott Limited (Ascott) is a Singapore firm that has grown to be one of many main worldwide lodging owner-operators.

Ascott’s portfolio spans over 200 cities throughout over 30 international locations in Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA.

Ascott has greater than 73,000 working items and over 54,000 items beneath growth, making a complete of greater than 127,000 items in 790 properties.

The firm’s serviced condo, co-living and lodge manufacturers embrace Ascott the Residence, the Crest Collection, Somerset, Quest, Citadines, lyf, Préférence, Vertu, Harris, Citadines Connect, Fox, Yello, Fox Lite and POP!.

Ascott’s loyalty programme, Ascott Star Rewards, gives unique advantages to its members once they guide instantly with Ascott for his or her stays at its taking part properties.

Ascott, a completely owned subsidiary of CapitaLand Investment, pioneered Asia Pacific’s first international-class serviced condo with the opening of The Ascott Singapore in 1984.

Today, the corporate boasts over 30 years of business observe file and award-winning manufacturers that get pleasure from recognition worldwide.

For extra info, go to the official website.



Leave a Reply

Your email address will not be published. Required fields are marked *