Sofitel Dubai the Palm has introduced the appointment of Yeliz Hisman to the function of director of gross sales and advertising on the property.
Hisman is not any stranger to the hospitality business.
She is an business veteran, with a wealthy profession spanning throughout 17 years, channelling the gross sales and advertising departments of famend hospitality manufacturers throughout the Middle East and Europe.
At Sofitel Dubai the Palm, Hisman will probably be liable for managing the general advertising and gross sales packages, comprising annual budgets, income and distribution administration for the five-star luxurious property.
She is extremely skilled in managing enterprise relationships with companions, course of structuring and strategically allocating budgets to make sure profitable mobilisation of assorted items and course of start-ups throughout completely different places.
Prior to becoming a member of Sofitel Dubai the Palm, Hisman headed the gross sales and advertising division on the Mövenpick Hotels & Resorts in Dubai.
Her duties included managing long-term lead gross sales features, implementation and planning of annual advertising plans and devising a income technology technique.
Commenting on her appointment, Hisman mentioned: “I’m delighted to hitch Sofitel Dubai the Palm, a model I’ve all the time admired for excellence and luxurious.
“My function because the director of gross sales and advertising provides boundless alternatives and I’m very excited to witness the change and market sentiment because the hospitality business slowly bounces again.
“I am really looking forward to working with such a dynamic and hardworking team that is striving to bring to life the outstanding experiences and spirit of the Sofitel brand to our guests.”